Beer has emerged the most favourite drink of Delhiites, followed by wine and whiskey, according to search trends on Google.
For the July 2-8 week, search trends on Google showed the highest number of alcohol-related queries on weekends in Delhi. They picked up post-dusk and peaked anytime from around midnight to early morning the following day.
Post dusk also, the capital’s most searched alcoholic drink is ‘Beer’, googling for which peaks between midnight and early morning, especially on weekends and holidays.
Vodka and rum also appear on the favourite list of the capital’s tipplers but rank lower than beer.
In 2015, queries from Delhi for ‘Beer’ peaked in May-June. These were significantly higher in numbers than during the similar summer months of 2014. Searches from other parts of the country also suggest an overall rise in queries around ‘Beer’ 2015, according to Google research.
In the National Capital Region (NCR), New Delhi stands at third position after Noida and Gurgaon in Google search for ‘Beer’, though it still ranks higher than other cities like Mumbai, Bangalore, Pune and Lucknow.
Google search trends using a real-time analysis of online searches. (IANS)